Fact: Car Dealers Can Grow Their Revenue with Mobile Payments

Fact: Car Dealers Can Grow Their Revenue with Mobile Payments

Mobile Payments Help Car Dealers in Numerous Ways

Since we live in such a busy world, it’s good to know that as a business owner, you can make your customers’ lives a lot easier with the use of mobile payments. Let’s face it, no one actually enjoys making a car payment, but if they can do so without a hassle, it is much easier on them. 

In fact, more and more people are preferring to make many of their payments, including their car payments, online because it is more convenient, a lot quicker, and can be completed even by people who are not tech-savvy.

These are just some of the reasons why so many car dealers now offer mobile payments option to their customers.

In the United States, there are nearly 65 million people who pay bills with their mobile phones, which says a lot about how people prefer to make payments such as car payments. If your dealership’s finance department has a simple way for people to pay their car notes through a mobile app, customers will appreciate it because even if they don’t use it regularly, they will learn to love this feature. 

After all, if they ever get close to the due date for their car payment and haven’t yet paid, they’ll appreciate being able to make a payment quickly and at the last minute, which they can do with a mobile car payment app.

Fact: Car Dealers Can Grow Their Revenue with Mobile Payments

The Right App Is Important

Writing checks and sending them to the bank via snail mail is terribly outdated, and one of the many reasons people do not like making car payments this way is because you never know exactly when that payment will arrive. You simply cannot depend on the regular mail to get your payments to the proper company on time, which is why paying bills digitally is such a good idea. 

Most reputable car dealers offer their customers this feature, but of course, the company that provides the ability for customers to make mobile payments has to be knowledgeable as well. Their apps need to be dependable and not be offline very often because this is the only way that customers will feel comfortable using this feature on a regular basis.

There are two main reasons why people choose to make payments either online or through an app: it is super easy, and it is super fast. The busier customers are, the more important this feature will become to them, and when we say “mobile,” we don’t just mean mobile phones. Indeed, making payments through a computer or tablet can be done as well, thanks to these apps, and since people generally have one of these electronic devices with them at all times, making their car payments can be a piece of cake for them.

When car dealers offer the chance for their customers to make mobile payments after selling them a vehicle, it does much more than just make it easy for those customers to pay their car notes each month. 

It also helps these dealers build rapport with their customers and build a relationship that will last for many years to come. It shows their customers that they are willing to go the extra mile for them so their lives can be a lot more convenient, and it works even better when the dealer representatives go over the app with them and teach them how to use it before they leave the lot.

No Need to Worry

For people who are concerned about the security of online payments, there is no need to worry. These days, all online payment systems are extremely secure, meaning customers will never have to worry about someone getting access to their personal and financial information. 

The makers of these apps take this responsibility very seriously, and this is yet another benefit customers can gain through this feature. If you are a car dealer and wish to offer some type of mobile app to your customers, you can even use it to notify those customers when the service department has their vehicle ready because these apps are good for more than just making car payments.

Car dealers who offer ways to make paying car notes a lot easier will instantly win the favor of their customers, and if you’d like more information on offering a way for these customers to make mobile payments that is both fast and simple, you can contact us and we’ll help get you started. 

The automobile industry is ahead of its time when it comes to offering customers the latest technologically advanced tools that are guaranteed to make those customers’ lives a lot easier, and these mobile apps are just perfect for today’s super-busy people. 

If you’ve never used them in your own business, it’s time to change that. Once you’re used to offering your customers an easy way to make their car payments, you’ll wonder how you ever lived without this benefit.

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How Car Dealers Can Use a Mobile App to Keep Customers Engaged

How Car Dealers Can Use a Mobile App to Keep Customers Engaged

Mobile phones and their mobile apps are the most popular way for people to search for the services they want and need.

This offers dealers an enormous opportunity to establish relationships with customers and leads, and they can communicate directly with customers and people who might use their services. If you are looking to increase your engagement and build loyalty with your customers, creating a mobile app is a great idea.

Your Mobile App Creates Brand Recognition

When a customer finds your site, you should have an offer to download your mobile app. This way, the icon with your name is on the screen of their smartphones each time they look at it. This helps to create brand recognition so that when they need an oil change or want to look for a new car, they will think of your dealership. If the app is user friendly, they will use it before doing an online search. Your dealership name will stand out in their minds and they will refer you to their friends and families.

You Can Offer Promotions and Other Discounts

Another way to keep customers engaged through your mobile app is to offer promotions and other discounts. For example, if you have a promotion, it can show up as a notification on the app. Your customers will open the app to find out what it is. As long as you are offering promotions that your customers want, you will increase your revenue this way. This helps you to stay engaged with your customers, which helps to develop a relationship and build trust.

If you have a dealership, creating a mobile app for your customers can help you engage with them.

You Can Compile Data on Your Customers to Improve Your Business

When you have a mobile app, you get valuable data on your customers so that you can learn more about them. You can custom tailor your services and promotions to improve your customers’ experiences. The key to customer retention is making sure that they feel appreciated and valued, and when you have data that helps you to understand their needs, you can do this more efficiently.

How Car Dealers Can Use a Mobile App to Keep Customers Engaged

You Can Boost Engagement to Help Improve Your Business

In addition to offering promotions and discounts, you can conduct surveys and polls. You can find out what customers prefer, including size of cars, styles, colors, trunk space, how many people it holds, and more. This gives you more specific data on each customer so that you can send them information and offers that relate directly to their interests. This is a great way to build a relationship and create trust with potential customers.

You Can Entice Your Customers with High Impact Videos

Customers love to see videos of a test drive, interior features, and close looks at the exterior of vehicles. This gives them an opportunity to virtually experience a vehicle before they come in to make a purchase. You can include these types of videos so that customers can gather more information on cars they are interested in purchasing or leasing. This might help them to take that next step of coming in and test driving it or purchasing it.

You Can Use a Mobile App to Personalize a Customer’s Experience

Another benefit to a mobile app is that you can personalize your customers’ experiences. You will be able to address them by their first names, and you can customize the information they receive by tracking their preferences. You can simplify the process of selecting a car for them by helping them remember what they are interested in, and you can let them know when you offer incentives to purchase the model they like best.

You Can Create a VR Test Drive Experience

Virtual reality is becoming more and more common, and you can use it to provide your customers with a virtual test drive of the vehicle they prefer. The technology is similar to what you use in a video game, and your customers will enjoy seeing what it might feel like to drive the car they want to buy. This also gives you an opportunity to develop your brand name and engage with your customers.

Your Customers Can Build Their Dream Vehicles

Another feature that you can include is one where your customers can build the vehicle they desire. This allows them to see the car they want before they come in. They can match their version with cars you have available, and they can save it for future reference. They can make changes if they change their minds, and they can see the car they want to buy. This may help to give them the push they need to come in and see the real version.

Final Words

If you have a dealership, creating a mobile app for your customers can help you engage with them. This builds brand recognition and customer loyalty so that they will come to you when they are ready to purchase a car or need services performed.

Use a Rewards Program to Boost Your Service Ops

Use a Rewards Program to Boost Your Service Ops

In addition to helping you get and retain customers, rewards programs are something that customers have come to expect from businesses. People have a lot of different choices in the world, and customer loyalty is directly related to the entire customer experience.